Michael Cahill
Author
In 2017, Cahill Consulting started as a side project. A "side hustle" to expand Mike's reach away from Media companies exclusively and into other types of businesses. Mike wanted to get experience working with B2B, SaaS and E-commerce companies.
His goal was simple: focus less on title and salary and more on doing work that he found interesting with companies he found interesting. Since then the company has grown, the client roster grew and the unique challenges and problems he's helped clients solved has been the most rewarded period of his career.
Now, Loupe and Blade is armed with a formidable team and a mission to continue to serve amazing companies and help them grow their business.
Search Engine Optimization (SEO) is an ever-evolving field, and staying ahead of the curve is essential for businesses aiming to dominate the digital landscape. As we approach 2025, mastering SEO requires a blend of …
Faceted navigation—also called faceted search or guided navigation—is a game-changer for online shopping. It helps users refine their search results based on multiple filters, making it easier and faster to find exactly what they …
If you’ve ever wondered how large websites manage to rank for thousands of keywords without manually optimizing each page, the answer lies in programmatic SEO. This approach automates the process of optimizing web pages …
Pillar pages have become a game-changer in the world of search engine optimization (SEO) and content marketing. Think of them as the foundation of your website’s content strategy. These pages provide a deep dive …
Semantic HTML is a cornerstone of contemporary web development. It emphasizes using HTML elements that accurately reflect the meaning and structure of your content, rather than focusing solely on its visual presentation. By leveraging …
Understanding URL parameters is essential for anyone managing a website, whether you’re an SEO professional, a developer, or a business owner. URL parameters can be incredibly useful for tracking, filtering, and dynamically generating content, …
Indexing your website on Google isn’t just a technical task—it’s a vital step to ensure your content reaches your audience effectively. Think of indexing as introducing your website to the world; when Google’s crawlers …
Internal linking is one of the most powerful yet often overlooked strategies in search engine optimization (SEO). These links connect pages within the same website, guiding visitors through your content and providing search engines …
Content gap analysis is a vital strategy to elevate your SEO game. It identifies areas where your website’s content may be lacking compared to competitors, uncovering opportunities to create or refine content that aligns …
Understanding Sitemaps: Your Website’s Roadmap Imagine being dropped in the middle of an unfamiliar city without a map. Confusing, right? The same happens when users or search engines land on a website without clear …
