Michael Cahill

Author

In 2017, Cahill Consulting started as a side project. A "side hustle" to expand Mike's reach away from Media companies exclusively and into other types of businesses. Mike wanted to get experience working with B2B, SaaS and E-commerce companies.

His goal was simple: focus less on title and salary and more on doing work that he found interesting with companies he found interesting. Since then the company has grown, the client roster grew and the unique challenges and problems he's helped clients solved has been the most rewarded period of his career.

Now, Loupe and Blade is armed with a formidable team and a mission to continue to serve amazing companies and help them grow their business.

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Measuring SEO Success: Key Metrics Every Marketer Should Know

Search Engine Optimization (SEO) is a critical aspect of any online business. It helps your website rank higher in search engine results and drives organic traffic to your site. But how do you measure …
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June 5, 2024
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Content Marketing vs. Traditional Advertising: Which Is More Effective?

In today's digital age, businesses have a plethora of options when it comes to promoting their products or services. However, two key strategies stand out: content marketing and traditional advertising. While both approaches aim …
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June 5, 2024
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Creating Engaging Content That Ranks: Best Practices for SEO

When it comes to online content, search engine optimization (SEO) plays a crucial role in determining its visibility and success. SEO-friendly content is specifically crafted to improve a website's search engine rankings, making it …
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May 31, 2024
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The Importance of Mobile Optimization for SEO in 2024

In today's digital age, where smartphones have become an integral part of our lives, it's crucial for businesses to adapt their online presence to the mobile revolution. Mobile optimization is no longer an option; …
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May 31, 2024
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Content Strategy 101: Building a Strong Foundation for Success

Understanding SEO Content Strategy In today's digital landscape, having a strong online presence is crucial for any business's success. One of the most effective ways to achieve this is through search engine optimization (SEO) …
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May 28, 2024
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Understanding Google’s Algorithms: How SEO Strategies Evolve

Introduction to Google's algorithms As an SEO professional, I have spent countless hours studying and analyzing Google's algorithms to better understand how they impact search engine optimization (SEO) strategies. Google's algorithms are the secret …
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May 28, 2024
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The Art of Crafting SEO-Friendly Content: Tips and Tricks

Understanding SEO-friendly content In today's digital age, having a strong online presence is essential for businesses to succeed. And when it comes to driving organic traffic to your website, search engine optimization (SEO) plays …
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May 11, 2024
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Unlocking the Power of Google Ads: A Beginner’s Guide

Introduction to Google Ads As a beginner in the world of online advertising, understanding how to effectively promote your business on the internet can be a daunting task. However, with the right knowledge and …
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May 3, 2024
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Tracking And Analyzing Your SEO Performance

Many website owners grapple with the challenge of tracking and analyzing their SEO performance effectively. But fear not, as we're here to shed light on this crucial aspect of online success and provide you …
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February 21, 2024
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How to Write Content that Engages Customers and Gets You More Traffic

In today's digital landscape, where attention spans are fleeting, and competition for engagement is fierce, mastering the art of creating engaging content is essential for businesses striving to stand out. As a content creator …
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February 21, 2024
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