Michael Cahill
Author
In 2017, Cahill Consulting started as a side project. A "side hustle" to expand Mike's reach away from Media companies exclusively and into other types of businesses. Mike wanted to get experience working with B2B, SaaS and E-commerce companies.
His goal was simple: focus less on title and salary and more on doing work that he found interesting with companies he found interesting. Since then the company has grown, the client roster grew and the unique challenges and problems he's helped clients solved has been the most rewarded period of his career.
Now, Loupe and Blade is armed with a formidable team and a mission to continue to serve amazing companies and help them grow their business.
The Importance of a Content Calendar A content calendar is a powerful tool that helps businesses plan, organize, and streamline their content creation and distribution efforts. By mapping out your content in advance, you …
The Psychology Behind User Behavior in Ads Understanding the psychological underpinnings of user behavior is the foundation for crafting more effective ad campaigns. Delving into the cognitive processes and decision-making mechanisms that govern how …
What Is YMYL & Why It Is So Important? YMYL refers to content that can impact the user's future happiness, health, financial stability, or safety. This includes topics such as: Medical and health information …
How to Optimize Your Website for Voice Search? Optimizing your website for voice search requires a multi-faceted approach. Here are the key strategies to consider: 1. Maximize Voice Search Visibility via Social Engagement: Leverage …
What is Content Repurposing? Content repurposing is the process of taking a piece of content, such as a blog post, video, or infographic, and adapting it for use on different platforms or in different …
Understanding the Relationship between UX and SEO User experience (UX) and search engine optimization (SEO) are two interconnected disciplines that play a crucial role in the success of any online business or website. While …
Understanding the Importance of SEO for Bloggers As a blogger, having a strong online presence and driving consistent traffic to your blog is crucial for the success of your content and the growth of …
In the dynamic world of e-commerce, having a strong online presence is crucial for success. One of the most critical aspects of this is optimizing your product pages for search engines. This comprehensive guide …
In the ever-evolving digital landscape, businesses are constantly seeking effective ways to reach their target audience and generate qualified leads. For B2B (business-to-business) companies, this challenge can be particularly daunting, as the decision-making process …
In today's digital landscape, having a strong online presence is crucial for businesses, especially those with multiple locations. Local SEO (Search Engine Optimization) plays a vital role in helping multi-location businesses attract local customers, …
